# Call it AI, call it Super Intelligence, only 2% of consumers are buying it

**Published:** October 2, 2026
**Author:** Theresa Loconsolo, Anthony Ha, Sean O'Kane, Kirsten Korosec
**Source:** TechCrunch — AI
**Language:** en-US
**HTML:** https://aiqazaqstan.com/en/articles/call-it-ai-call-it-super-intelligence-only-2-of-consumers-are-buying-it

The White House is officially rebranding AI as “super intelligence,” while Meta and OpenAI put friendlier faces on their AI products, even as the biggest money in AI still appears to be coming from the enterprise. Equity breaks down what it all means for the industry, the IPO…

> From the original source: **TechCrunch — AI**
> [Read full article at TechCrunch — AI](https://techcrunch.com/podcast/call-it-ai-call-it-super-intelligence-only-2-of-consumers-are-buying-it/)

**Tags:** #OpenAI #Anthropic #Илон Маск #Meta AI

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