# 迪士尼押注 Adob​​e 的 Firefly 为其娱乐帝国创建品牌安全的人工智能模型

> 全文为英语

**Published:** 2026年11月9日
**Author:** Maximilian Schreiner
**Source:** The Decoder
**Language:** en-US
**HTML:** https://aiqazaqstan.com/zh/articles/disney-bets-on-adobe-s-firefly-to-create-brand-safe-ai-models-for-its-en

迪士尼和 Adob​​e 正在共同为这家娱乐巨头的作品构建定制人工智能工具。迪士尼押注 Adob​​e 的 Firefly 为其娱乐帝国创建品牌安全的人工智能模型的文章首先出现在 The Decoder 上。

Disney and Adobe are building custom AI tools together for the entertainment giant's productions. The multi-year partnership was announced at Adobe's MAX conference. Under the deal, Disney gets early access to new Adobe technology for its theme parks, cruise line, and ESPN content. Adobe says it will use Adobe Firefly Foundry to build custom models tailored to Disney's brands. Those models will be trained on knowledge of Disney characters, environments, and visual styles to produce commercially safe, production-ready output. Disney's Imagineering research division already uses Firefly for theme park development. Adobe will also expand internal creative workflows at Walt Disney Studios. The Walt Disney Studios' StudioLAB and ESPN's innovation hub ESPN Edge are part of the deal too, where AI is meant to boost fan engagement for sports content and unlock new uses for ESPN's archive. Disney had previously struck a deal with OpenAI and then walked away from it, and was also involved in the bankruptcy of Character.AI. According to Bloomberg, Disney is planning to cut thousands of jobs and trim costs by 20 percent annually. It would be the company's fourth round of layoffs this year. Subscribe to THE DECODER for ad-free reading, a weekly AI newsletter, our exclusive "AI Radar" frontier report six times a year, full archive access, and access to our comment section.

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*内容来自原始来源： [The Decoder](https://the-decoder.com/disney-bets-on-adobes-firefly-to-create-brand-safe-ai-models-for-its-entertainment-empire/). 查看原文.*

**标签：** #OpenAI

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*AI Qazaqstan — non-commercial informational portal about AI in Kazakhstan. Machine translations and summaries are AI-generated.*