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MIT Technology Review — AI (topic feed)

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Title in RussianMaking AI an asset, not an expense

When customers talk about AI costs, the conversation usually starts with token prices and ends with access to the latest, most capable model in the cloud. Do they always need that level of capability? Not necessarily. But that is often where the conversation goes. As AI moves…

MIT Technology Review — AI (topic feed)By: Cheri WilliamsSeptember 29, 2026 (Sep 29)
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AI Summary & Key Takeaways

  • When customers talk about AI costs, the conversation usually starts with token prices and ends with access to the latest, most capable model in the cloud
  • Do they always need that level of capability
  • Not necessarily
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Making AI an asset, not an expense

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