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ServiceNow

Enterprise workflow automation with AI.

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Category

enterprise_ai

Profile

Updated: Oct 8, 2026 · wikipedia
ServiceNow, Inc. is an American software company that supplies cloud computing platforms for the creation and management of automated business workflows. The company was founded in Santa Clara, California, United States, in 2003 by Fred Luddy. It is listed on the New York Stock Exchange and is a constituent of the S&P 100 and S&P 500 indices.[2] ServiceNow was founded as Glidesoft, Inc. in 2003 by Fred Luddy, and later incorporated in California in 2004.[3] Luddy had previously served as chief technology officer (CTO) for Peregrine Systems, an enterprise software company based in San Diego, until 2002.[4] In founding the company, Luddy intended to provide the same services previously available from the then defunct Peregrine Systems.[4] Luddy was the only employee until mid-2005[4] when US$2.5 million in venture financing from JMI Equity allowed Glidesoft to hire five additional people.[4] In 2006, the company changed its name to Service-Now.com.[5] In 2007, ServiceNow reported an annual revenue of US$13 million and opened its first Silicon Valley office, in San Jose.[6] 2007 was also the first year that the company "went cash flow positive".[4] As of January 2011[update], the company had 275 employees in its San Diego, Chicago, New York, Atlanta, London and Frankfurt offices, as well as a partnership with Accenture who had more than 100 ServiceNow consultants.[4] At this time, the company was sometimes known as "Service-now".[4] By April 2011, the company had named Frank Slootman as chief executive officer.[6] In June 2012, ServiceNow became a publicly traded company following a US$210 million IPO. Shortly thereafter, the company relocated its headquarters from San Diego to Santa Clara, California.[3] It was taken public by Morgan Stanley one month after it took Facebook public.[7]
Source ↗
Founded

November 5, 2003; 22 years ago (2003-11-05)

Headquarters

Santa Clara, California, U.S.

Products
  • Enterprise software
Key people
  • Bill McDermott (CEO)Fred Luddy (chairman)

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